Sézane's dazzling success

It’s hard not to have heard of Sézane, the fashion label born online in 2013 that has shaken up the French retail market in the space of a few years thanks to thousands of loyal customers. A dazzling success that the brand owes to its founder, Morgane Sézalory, whose creativity and art of presentation have enabled her to create a new empire.

Continuer la lecture de « Sézane's dazzling success »

Cosmetics: a new playground for stars

While many stars have got involved in the creation of fashion brands or become muses for beauty products, more and more celebrities are creating their own cosmetics labels. We take a closer look at the stars who have revealed their entrepreneurial spirit!

Continuer la lecture de « Cosmetics: a new playground for stars »

Elisey Argirov, First Prize 2019 Young Talent Contest – Mode Estah

Japanism was the theme of the ninth Young Talent contest organised by the fashion school ModeEstah, which every year gives budding young designers the opportunity to reveal their talent. A competition open to all fashion enthusiasts without any prior training, which young Elisey Argirov won hands down with an artistic project inspired by the delicate art of origami and the fabulous work of the Japanese designer Issey Miyake.

Continuer la lecture de « Elisey Argirov, First Prize 2019 Young Talent Contest – Mode Estah »

The craze for beauty Advent calendars

Advent calendars with a chocolate each day are a tradition we love to enjoy each December. What if 2019 was the start of a new tradition? Say goodbye to enjoying a little treat each day; now it’s all about beauty surprises, the perfect way to start the new year with a flawless complexion.

Continuer la lecture de « The craze for beauty Advent calendars »

SHANGHAI FASHION WEEK MENSWEAR SS20: THE TRENDS TO KNOW

As a talent spotter and expert in new trends, PROMOSTYL comments on and analyses the latest SS20 trends presented by young Chinese brands during Shanghai Fashion Week. Inspirations, star pieces and key details: a review of these collections with a restricted yet nonetheless (very) definite influence.

Continuer la lecture de « SHANGHAI FASHION WEEK MENSWEAR SS20: THE TRENDS TO KNOW »