These dual-faceted boutiques

The highest number of architectural concepts are tested in Asia. Clients are attempting to better understand the sometimes confusing offering presented to them. The infrastructures put in place are aimed at a luxury clientele always on the hunt for novelty, surprise and innovation. In Japan and China, we have seen two double-faceted boutiques playing on both a Baroque side and an ultra-minimalist side. The question is knowing how to choose your camp.

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The Jacquard by Google fashion innovation

A device that allows you to transform any garment or fashion accessory into a connected object? This is the feat accomplished by Google, which has managed to convince Levi’s and Saint Laurent to incorporate it into one of the pieces in their collections. Here’s how.

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Portrait of Studio Unravel

Behind a host of concept stores, boutiques and coffee shops in Korea, the creative architecture studio Unravel is in the habit of designing offbeat conceptual spaces with contrasting materials in minimalist lines.

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Promostyl’s ten favourite looks from Haute Couture SS20 Fashion Week

A celebration of the know-how of the top luxury houses’ couture ateliers, the most recent haute couture Fashion Week showed, once again, what French fashion knows best. Precious fabrics, meticulous embroidery, fabulous silhouettes: in the space of a few minutes, the shows revealed a huge amount of effort, combining an acute sense of detail with hundreds of hours of work. The proof times ten.

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