INTERNATIONAL STYLE AND TREND OFFICE
A laureate of the renowned Genevan fashion school, the young designer has drawn on her multicultural experience to craft an inspiring first collection blending tradition and modernity.
This is a strategic turning point on the beauty market, which is on its way to becoming an increasingly green sector that is closer to nature and more environmentally friendly. Young brands are now following natural principles to break into this highly competitive and ever-changing market. Certain brands who already offered lines with natural ingredients are seeing their hour of glory arrive, while others are emerging and making a name for themselves on this market.
With its new sustainably sourced cellulosic yarn, Eastman is paving the way for a whole range of ecological and viable fabrics for responsible fashion.
Continuer la lecture de « Naia, Eastman’s new cellulosic yarn »
In the town hall of Paris’ 5th arrondissement on place du Panthéon, Méghane Romagnoli presented her first collection for her graduation project at LISAA. Every year, the renowned fashion school organises a fashion show presenting its future graduates’ work. It is a way to get a glimpse of the up-and-coming generation’s work.
There was a real turning point several seasons ago in the cosmetics industry, which is moving towards becoming as natural as possible. Many brands are showing the will and carrying out intense research to achieve this.
Continuer la lecture de « Tata Harper: When health and beauty go hand in hand »
3D printing directly onto fabric instead of via elements produced separately then affixed to the material? This was the technological feat observed at the latest New York Fashion Week at threeASFOUR’s autumn/winter show.
Continuer la lecture de « 3D-printed textiles take over New York Fashion Week »
New York Fashion Week finished on 11 September. While designers presented ever more creative collections, Promostyl spotted seven designers who stood out during this unmissable fashion event.
Continuer la lecture de « NY Fashion Week: Promostyl’s seven favourites »
The cosmetics world has had the wind in its sails for several seasons, becoming a sector undergoing a profound renaissance, closer to nature but also with a wealth of offerings. In fact, in parallel to emerging young brands, a new beauty step has appeared with new habits and new rituals that are becoming part of everyday life.
Designing ready-to-wear that is a source of well-being, allowing us to protect ourselves from our external environment (UV radiation, pollution, etc.) while taking into account the ecological imperatives of our time: this is the challenge taken up by Regina Polanco, the young designer and founder of Pyratex fabrics, a range of four fabrics with exceptional properties.
Continuer la lecture de « Pyratex: environmentally friendly smart fabrics »
Merci in Paris, Bergdorf Goodman in New York, The Goodhood Store in London, LNFA in Berlin, etc.: concept stores are found all around the world. More than a distribution method, they are now proving to be a real marketing strategy.
Continuer la lecture de « Luxury brands and their new concept stores »
