Bringing building bricks back to retail: a trend in every sector

Bricks previously only used for buildings have become a decorative element in interiors, whereas in the 20th century, some of the most famous architects chose this material for their construction, such as Le Corbusier, Frank Lloyd Wright and Louis Khan. Forgotten since, brick is coming back to retail thanks to interior designers and new natural design techniques.

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Bottega Veneta comes to Miami

Bottega Veneta has opened its brand new store in Miami’s Design District, designed by Daniel Lee, the House’s creative director. Blending Miami’s creative dynamism with the more traditional feel of Montebello – where the company has a workshop located in an 18th-century country house – the store plays on contrasts and becomes a highly Instagrammable setting for the Italian brand. 

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Seoul, the new retail destination

The country’s creative energy is reminiscent of Japan twenty years ago. This is a market whose importance and sophistication are exponentially increasing in many areas, especially technologies, fashion, music, architecture and design. A new market has thus opened up for European luxury brands, which are gradually setting up huge flagship stores, attempting to win over this new market with their entire brand worlds.

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Casa A12: a colourful duplex

The Spanish studio Lucas y Hernandez-Gil, founded by Cristina Domínguez Lucas and Fernando Hernández-Gil, has finished renovating a duplex house in Madrid, named Casa A12. The project consisted in bringing light into a space that was originally very dark. Through the playful use of colour, the studio has also transformed the house into a place with a fun and happy atmosphere.

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VEJA ENTERS THE RESPONSIBLE RETAIL ERA

For 15 years, the French brand Veja has been developing trainers with ethically and responsibly sourced organic materials. It prefers a consumer buzz to advertising and has skilfully demonstrated that it is possible to enjoy success without being unduly influenced, while adopting a completely different approach. Veja has just opened its first flagship store in the Marais in Paris with the same philosophy used in its manufacturing.

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Manufacturing methods brought to light

Several years ago now, sportswear giants such as Nike and Adidas gave in to in-store customisation and the results were quickly seen. Other sectors have decided to reveal their manufacturing secrets in their own concept stores and create shops and factories in one.

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Retail trend focus: the new gallery stores

While some see the future of retail as virtual reality experiences, monograms of their products and on-store purchasing in less than two clicks, such as Farfetch, which launched its pop-up in London last year, certain luxury brands are approaching cutting-edge designers and collectors to create a real gallery store. It’s goodbye to impulse buys in a flash; some brands now prefer to preach a slow approach. In line with current trends, they are deciding to recreate exclusive worlds with few items but an extremely cutting-edge selection, thus creating a certain minimalism and above all a world unique to them.

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The Arrivals has designed a store on the theme of extreme climates

The clothing brand “The Arrivals” has revealed a pop-up store dedicated to extreme climates right at the heart of New York’s Soho district. The brand, known for its innovatively designed stores all around the world, is once again confirming its inventiveness and modernity by combining retail concerns with environmental questions. 

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The Euphoria Spa: a temple of well-being

The Euphoria Spa is one of the most unusual destinations in Greece. It is located in the vicinity of a UNESCO-listed heritage site in Mystras, at the foot of the hills of Mount Taygetos in the Peloponnese region. Designed by the decaARCHITECURE studio, the Euphoria Spa represents a temple of well-being with its offering of unique experiences, architectural design and enviable geographical location at the heart of the mountains and forest.

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